Data Protection Predictions for 2018

Posted 12/13/2017 by Solutions Marketing

Data – and data protection – took on a new role in 2017. IT leadership looked harder at data management due to news headlines of ransomware attacks, demands for IT efficiency and the looming GDPR deadline. How will data protection change in 2018?

As 2017 draws to a close, our Solutions Marketing team takes a look at what they think is in store for the next 12 months:

The year of acquisitions: 2018 will be a major year for acquisitions. Cloud, infrastructure, data-focused and analytics companies will consolidate. With this, in order to remain relevant, legacy vendors will look to adapt to the increasingly hybrid world by acquiring new players.

Cyber-Security: With leakware becoming a new phenomenon, especially due to new regulations taking place in 2018, weaponization of malware and ransomware will peak in 2018. This will lead to a much more aggressive approach to eliminating threat-bearing groups.

Data: In 2018, the ability to transform data into a different format will become strategic as we see the variety of hypervisors utilized for specific purposes increased, the number of big data platforms consolidated and standardization on only a few preferred cloud providers. The ability to transform the data across all of these technologies will provide competitive advantage to those that are prepared for these changes.

Analytics and more analytics: With the introduction of GDPR and other similar regulations, the need for “information” about data will only increase. The realization that PII information can be contained anywhere will force companies to comb through their data sets to ensure they know what they have. This will extend into the IoT space as well and have implications on the mobile market given the amount of tracking information they collect. More prevalent machine learning will be applied to a broader set of IT tasks to index and account for data.

Continued data abstraction: Multi-cloud will continue to drive more requirements for decoupling of data from the container. Businesses will need the data to be independent of the underlying frameworks and hypervisors so that they can easily migrate it throughout their hybrid environment.

Training/Skills: There will be a direct result of the overall skills shortage that organizations are finally recognizing they have. Their teams lack the skills to architect, implement and operate/administer many of the disruptive technologies and processes that have come to market. This shortfall will mean:

Significant opportunity for our VARs, MSPs, partners, etc. to build out and drive their services and staff augmentation capabilities. This will also see an increase of managed services in certain non-critical areas/apps. This will shore up the skills gap and help companies with their digital transformation and cloud strategies.

While these outside parties are engaged, we will see a renaissance of internal investment by way of companies educating their own staff. Since this process takes time to build up those skills, the third parties and their skilled resources will be integral in the short term.

AI: AI is being built into ALL technology products. Like the adoption of cloud, this is going to have immense impact on the nature of the work supporting the fundamentals. Work will change and we’ll see an impact from those suppliers who are differentiating themselves by building intelligence (and data services) into their products. The next 12 months will show evidence of this change for IT workers, and some may not be able to adapt.

And now we want to hear from you! Do you agree or have anything to add to our Solution Marketing team’s collective thoughts? Join the conversation on social media to share your predictions for the next 12 months.

Learn more about how Commvault helps companies to address these changes, among many others, through our solutions.