Thursday, December 20, 2012
Weighing in on Integrated vs. Point Level Approaches
It's hard to believe another year has passed and it's time again for Gartner's Magic Quadrant report on the world of Enterprise Information Archiving (EIA).
CommVault has been positioned in the Challenger's quadrant. We're confident that we've maintained our Challenger position because we're keeping pace with market demand and technology innovation, resulting in net new customers and greater industry recognition.
Interestingly, this year there is strong influence from pure play cloud vendors and vendors with cloud solutions, a reflection that the market is trending towards cloud strategies for new archive deployments. Another highlight is the continued emphasis on the stronger link between archiving and the eDiscovery and compliance related use cases. Most notably, however, is how the MQ evolves each year and takes shape against market consolidation, underscoring just how many point products are out there.
2011 was characterized by some major acquisitions, and in 2012 the trend proved to be no different. We're all watching as the HP/Autonomy story continues to unfold. Symantec acquired LiveOffice. Proofpoint acquired NextPage. Smarsh acquired Perpetually. And so the story goes.
Unless, of course, you're CommVault.
CommVault Simpana® software continues to be the only single platform solution that can compete with disjointed and fragmented solutions in this age of market consolidation. Built from the ground up for the defined purpose of managing data, Simpana software's single platform approach continues to stack up well against what are typically two to five different products from the same competing vendor in a typical archive and discovery use case. Fundamentally, our idea of a good information management strategy is holistic. You could argue that our biggest competitors are actually validating our strategy — that a unified approach to information management is better for customers. However, instead of building a product by way of multiple acquisitions, CommVault has done this 100% organically. Our strategy links backup and archive pools of data together with a common platform. This strategy lays the foundation for more extensive business intelligence and includes tight integration to wider-reaching information management capabilities like deduplication, enterprise search, data mining, reporting, analytics and retention optimization.
For me, this is a strategy that's easy to stand behind. It's just plain smart to embed capabilities like these into one organic, integrated solution that's at your fingertips. Especially as customers look to future-proof our business against new content types, cloud strategies, Big Data and legal and regulatory pressures that are not letting up. For the skeptics, Gartner recently said, "As dictated by RPO and RTO requirements, seek solutions that leverage the same infrastructure for backup and archiving to simplify management and to contain costs (e.g. common agent, common policy and reporting engine, common repository, etc.)1". To Gartner's point, leveraging a common infrastructure is imperative for reducing both cost and risk. Integrated backup and archiving means less data to be stored, ultimately saving costs. And because information is managed commonly for backup, archiving and e-discovery, it means less risk. An integrated solution maximizes the investments in hardware, software and staffing and allows you to extract more value out of the data your business creates every day.
In the wake of the market consolidation trend, you should think differently about managing your data. Supporting "patchwork" solutions, characterized by loosely integrated point products and questionable roadmaps is cumbersome at best. With that said, there has never been a better time to see just how efficient the Simpana archive software solution really is.
Emily Wojcik is a Product Marketing Manager for CommVault.
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1Source: “Does Integrated Backup and Archiving Make Sense?”
Published 21 March 2012, Gartner