Gartner MQ for Archive: Challenge Accepted

Posted 11/10/2015 by Miranda Lenning

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Gartner observes that the growing complexities associated with managing multiple data types within an archive is driving rapid change in Enterprise Information Archiving (EIA). Customers are demanding broader capabilities like federated archive repository management, and common policy management for migration, retention and discovery across multiple repositories. Likewise, vendors are reacting quickly to meet those customer challenges and further differentiate themselves in a very crowded market.

These are just some of the findings that Gartner outlined last week with the publication of its Magic Quadrant for Enterprise Information Archiving, which evaluates vendors offering products and services that provide archiving for email, social media, files and other content types on their completeness of vision and ability to execute.

This year, Gartner positioned Commvault as a challenger in the MQ, which we think is a really strong position. I’ll come right out and address the fact that we’ve been a Leader in this MQ for the past two years. We know our competitors are going to use that to their advantage, but instead of defending our placement, give me five minutes to tell you why this is a great place for Commvault. 

Timing is everything, right?

Due to the annual publication cycle of this report, in October of every year, Commvault was evaluated on our previous release, Simpana version 10.  That means market shifts that Gartner views as critical for meeting customer needs, particularly the availability of archiving as a service, were not addressed in our previous product portfolio. In fact, based on conversations that I’ve had with Gartner analysts, we know that they heavily shifted this evaluation in favor of SaaS solutions. But who can blame them; they’re seeing 60% to 70% of new or replacement email archiving implementations as being cloud-based.

This is all good news, however, because as many of you saw, we just announced our next generation solutions portfolio, the 11th version of our software, which will include an email archive SaaS solution. We’re excited about the shift to the cloud, and with our robust set of cloud functionality and integration with all the major public cloud providers, we’ll help our customers stay on pace with industry shifts.

So sure, it’s a bummer on the time, but the functionality and delivery models are on the cutting edge of the market.

That leads me to what I think is the best part about this report. One of Gartner’s biggest knocks on Commvault is around market awareness. They openly state, “A general lack of awareness of Commvault as an archiving solution, coupled with integrated code that caters to backup technology first, creates adoption concerns for Commvault customers.”

Newsflash: We’re really good at backup.

Gartner’s been saying this for five years in their Magic Quadrant Enterprise Backup Software and Integrated Appliances. From an archive lens, this is both a blessing and a curse. A blessing because we offer the industry’s only fully-integrated platform that easily enables customers’ management of their data across its lifecycle, on any tier or infrastructure. So it’s really good to be able to offer best of breed solutions for both backup and archiving. However, as Gartner will tell you, we are SO good at backup that sometimes market association of Commvault as a data protection company over shadows our robust archiving capabilities. We get it. We can be noisier, but I’ll take that problem any day.

But Gartner also calls this out as a key strength and differentiator, saying, “Commvault is a well-integrated platform for multiple use cases including archiving and backup.” This is our bread and butter. By eliminating the need for multiple point solutions across different IT functions we drastically simplify customer environments and enable the ability to extract more value out of data. As Gartner says, “One copy of the data is captured at the same time through Commvault OnePass, for backup and archival use cases.” This means once we have the data, customers can leverage it for multiple use cases, search across it all to better understand what they have, where to store it, and then action it accordingly. This could be for compliance purposes, to run analytics or do a discovery—those are just a few examples.

And that’s the Commvault value—intelligence, availability and usability of all your data. No silos. Not through multiple solutions and interfaces. Without multiple resources to manage a cobbled-together environment. One platform.

Gartner isn’t the only third party to recognize this. The InfoTech, in their Vendor Landscape for Content and Email Archiving named Commvault a Champion in their 2015 report, recognizing the value that the open, single platform affords customers. And more recently, Jason Buffington from ESG shared something that brings the Commvault value to life: “…you have to understand the data! You have to understand not what files or file-types (applications) that you have, but the business-value, regulatory-value and disclosure-value of the data itself.”